This just in: Generate A.I. content for ANY Hootsuite account with Lately. Here’s how

Lately’s all-in-one solution uses A.I. to generate the most effective content for scaling your social media marketing and social selling programs.

The Lately Social A.I. Management Content Platform

In addition to a full-service platform of scheduling, analytics and enterprise-wide syndication features, Lately's artificial intelligence generates dozens and even hundreds of custom, pre-tested social posts automatically.

A.I. Content Writing - How it Works

First, Lately studies what words and phrases best resonate with your target audience by analyzing the social channels you connect to our platform. We then build a writing model based on what we learn and apply this writing model to each piece of longform content that you feed the A.I. brain.

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Feeding the Lately A.I. Brain

Upload longform content files like blogs, webpages, news articles, white papers, newsletters or any kind of text imaginable. You can also upload audio and video like podcasts, workshops, conference panels, keynotes and more. We'll then automatically transcribe your audio and video files for the brain to ingest.

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Unlock the Gold

In minutes, Lately transforms your longform content into dozens or even hundreds of quotes that our A.I. knows will get you the highest engagement. Users have the opportunity to edit and enhance all quotes, which, in the case of video files, include the matching video clips of the speakers voicing the text of each quote.

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Social Media Marketing

Accelerates the preparation, approvals and scheduling steps needed to publish droves of social media posts across your channels.

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Social Selling

Ensures messaging is on point as you scale your social media content across sales teams, executives and employees.

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Social Media Analytics

Gives you performance analytics for each piece of social media content and helps you shape your A.I. writing model to constantly improve your shortform content.

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Artificial Social Intelligence Engine

Our AI constantly learns from your and builds a writing model based on what is most engaging for your audience.

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Parent-Child Accounts

Make it easy to manage, publish and analyze all of your social media content across multiple products, brands, regions, franchises, and users all from one centralized place.

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Just-right Pricing

Whether you’re just starting to social media marketing program or you’re ready to extend it across executives and sales teams, we have an edition right-sized for your needs.

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“Before Lately, social media was a weak point for me to do super consistently – because I didn’t have the time and didn’t want to sound dumb or boring. Now I have confidence because Lately takes the pressure off and makes me sound smart!”